What’s Your Favorite Holiday Ad? We Asked UVA Marketing Experts for Theirs
Themed advertisements have long been a staple of the holiday season, with roots in the 1930s and Coca-Cola’s use of Santa Claus sporting the company’s main color in the Saturday Evening Post. With the rise of television in the mid-20th century, holiday broadcast ads gained popularity and left lasting impressions. When USA Today published its list of memorable Christmas commercials in December 2023, it included spots from five different decades.
Vox Names Darden’s Anton Korinek to ‘Future Perfect 50’ List
This year, University of Virginia Darden School of Business professor Anton Korinek is among the select honorees appearing on the “Future Perfect 50” list compiled by Vox Media. Korinek also serves as a UVA professor of economics.
Will the Innovation Economy Thrive or Suffer Under a Second Trump Presidency?
What might the new administration mean for the innovation economy, including artificial intelligence and sustainability? The Batten Institute for Entrepreneurship, Innovation and Technology at the Darden School of Business took a closer look.
Trump Will Bring Change for Business, Economy. Darden Experts Have Ideas.
From taxes to tariffs, trade to regulations, change is coming for business and economic interests during the second presidency of Donald Trump. The Darden Report checked in with Darden School of Business experts to get reactions on some areas that seem certain to be affected by another Trump administration, combined with a Republican-controlled Congress.
UVA Darden’s Dawna Clarke Receives Lifetime Achievement Award
Dawna Clarke, senior assistant dean of admissions at the University of Virginia Darden School of Business, was honored with Poets&Quants’ first ever Lifetime Achievement Award in Business School Admissions.
Looking for Taylor Swift Tickets? Resellers Are Your Friend, Actually
As Taylor Swift’s Eras Tour winds down its final U.S. shows in Indianapolis before heading to Canada, reselling websites offer fans instant access to coveted seats and an easy way to resell their tickets. Darden professor Pnina Feldman shares insights on why the ticket reselling industry has changed so dramatically in recent years, shifting from a shady practice to a mainstream, technology-driven industry.
