From Black-Owned Breweries to Seats at the Table, Darden Students Showcase ‘The Black Business Experience’

By Jay Hodgkins

The Black Business Student Association (BBSA) at the University of Virginia Darden School of Business is hosting a week of events called The Black Business Experience that is showcasing unique stories of black professionals in business and society.

The events started with a special First Coffee kickoff event on 18 February and will close with a 24 February trip to First Baptist Church, a historic African-American church in Charlottesville. In between, the BBSA presented events ranging from an examination of black-owned craft breweries, to a panel of black professionals discussing how they have earned “a seat at the table” with decision-makers at their companies, to social events and explorations of African-American culture.

The Black Entrepreneurship: Black Craft Brewers event drew local media coverage as Mike Potter, founder of Black Brew Culture, delivered an address on the growing number of black-owned breweries entering the craft brew market.

“We’re going to use the craft beer movement as a case study for black entrepreneurship,” BBSA President Zhana Edmonds (Class of 2019) said in a segment with Charlottesville’s NBC 29 TV station. “It’s a great way to show what black entrepreneurs go through when setting up their businesses.”

Watch broadcast news coverage of the event from the NBC 29 and CBS 19 stations to learn more.


About the University of Virginia Darden School of Business

The University of Virginia Darden School of Business prepares responsible global leaders through unparalleled transformational learning experiences. Darden’s graduate degree programs (MBA, MSBA and Ph.D.) and Executive Education & Lifelong Learning programs offered by the Darden School Foundation set the stage for a lifetime of career advancement and impact. Darden’s top-ranked faculty, renowned for teaching excellence, inspires and shapes modern business leadership worldwide through research, thought leadership and business publishing. Darden has Grounds in Charlottesville, Virginia, and the Washington, D.C., area and a global community that includes 18,000 alumni in 90 countries. Darden was established in 1955 at the University of Virginia, a top public university founded by Thomas Jefferson in 1819 in Charlottesville, Virginia.


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Darden School of Business
University of Virginia