Darden Ideas to Action insights draw from faculty expertise, books, research, cases and white papers. Here: the most read stories of 2022. How can one build a brand? What happens when buzz turns to backlash? How does a strategist prepare for the unforeseeable? What inequalities to women face in feedback? And why is storytelling an essential skill?
Expert
Brian Moriarty
Assistant Professor of Business Administration
Insights
Storytelling is a crucial skill for leaders to master in communicating with both internal and external stakeholders. In a companion piece, Darden expert Brian Moriarty discussed how to craft an engaging story. Here he provides tips on how to tell an engaging story.
Storytelling is a crucial skill that leaders use for many purposes: improving interpersonal relationships, strategy communication, culture building, engaging external stakeholders, raising capital and communicating with the media, for example. So how does one create an engaging story? Here are tips from a Darden expert.
How to address ethical dilemmas effectively: The Giving Voice to Values (GVV) approach helps individuals recognize and act on their values in the face of conflict — more than theory, it’s about practicality. In a new book edited by GVV pioneer Mary Gentile, experts Ed Freeman and Brian Moriarty discuss GVV and the pragmatic philosophy of John Dewey
Nourishing the Future tackles the issues of malnourishment and poverty by addressing the needs of both the rural farmers and local communities.
